I am an interaction designer and my specialty is to design interfaces and user experiences for complex systems.I am founder and co-owner of BBDB Studio, a small boutique office specialized in design, direction, and ideas for product, visual, interactivity and brand.I’ve been spending the last 15 years of my career consulting fortune 500 clients acting as a senior creative leader at the world-renowned design consultancy IDEO. Most recently (2011-2015) I’ve been responsible for the creative output of IDEO’s New York City team which is more than 40 designers strong.My day to day work is focused on consulting Fortune 500 clients tackling complex design challenges: From telecommunication to financial services, to healthcare, to automotive & consumer electronics. In the past ten years, I’ve been working and collaborating with several international companies like Adidas, Artemide, AT&T, BBVA, Bosch, De’Longhi, Eli Lilly, Enel, Fiat, Ford, Motorola, Novartis, Philips, Prada, Sanofi, Tecno & Telecom Italia.My work has been published and exhibited in renowned newspapers, magazines and museums worldwide.