People Centred Research

Researching the Invisible – Identifying latent needs, nascent behaviours and ephemeral inspiration in service of design

Workshop Dates: July 16 – 20, 2018

Enrol here!

Keywords: Design research, Human-centred design, User-centred design, Research methods, Synthesis, Insights, Empathy, Personas

Description:

With increasing frequency, design teams are being asked to understand and uncover the invisible such as people’s opinions, behaviours, future needs and expectations. This workshop is focuses on how we might investigate and understand these intangibles in service of design.

During this week-long workshop, you will learn how to weave research into the design process: crafting design research questions, developing methods and tools, getting inspired by people today, understanding emerging needs and ‘divining’ future users. There will be opportunities to grow your individual skills, and also practice team-based activities such as synthesis.

People-centred research is the fuel that drives the design process, getting everyone aligned on the users’ need and goals. Learn the craft of selecting and applying methods to energise and inspire your teams to act.

Learning expectations:

Participants will:

  • Learn the fundamental tools and methods of people-centred design research
  • Develop a process framework for projects
  • Understand an approach for uncovering new design directions, not just validating them
  • Dive into field research techniques, team based analysis and storytelling of research learnings
  • Share, discuss, and challenge the opportunities design research presents

Prerequisites:
Participants will need a high level of spoken and written English. Be prepared to go out and speak to strangers. Knowledge of basic design and presentation tools is a plus.

Faculty Shruti Ramiah and Kate Burn

Where: United Nations City Copenhagen

Participants: People from all over the of the world. All backgrounds are welcomed.

Language: All courses are taught in English

Fee: 7.300 DKK / 980 EUR per workshop. 10% student discount!

Schedule: The workshops generally run from Monday to Friday, from 9 am to 5 pm. Tuesday and Friday’s activities will run until 7 pm.

Enrol nowThere is a maximum number of 20 places available for each workshop, first comes first served. Enrolment will be closed when the workshops are full.

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