Keyless:Feel Free to Lose Your Keys

Keyless is a concept for a service that makes the anxiety of losing important keys a thing of the past. In a nutshell, the customer deposits a copy of important keys to the service provider (Keyless), and this copy is delivered to the customer at a desired location and time in case of loss of key. At no point in the entire service cycle does the customer have to actually visit a keyless office or representative – the service goes to the customer instead of the other way around.

The customer applies to the service online and receives a welcome kit from Keyless. This kit provides detailed instructions on using the service, authorisation agreements, validation documentation for key replacement demands, and a digitally-secured return envelope which is used to mail Keyless important keys. The customer can then call Keyless 24×7 within an agreed geographical area to demand a replacement key at any time in the future.

The service is made up of multiply physical and screen based touch points that together make a well rounded user friendly service. A strong emphasis has been put on the touch-points of the service as they are what links each stage of the user journey together and reminds them that they are using the ‘keyless’ service. Some of these principal touch points are:

  • Online application to the service by customer
  • Keyless welcome pack
  • Mail-back key copies to Keyless in digitally-secured envelope (comes in welcome pack)
  • SMS confirmation of the registration from Keyless Replacement key demand by customer via phone any time
  • Delivery of replacement key to customer in person by Keyless delivery person.

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