TOG_MAD is a seasonal food market on wheels, directly from local farms.


Due to a lack of a market culture in Denmark, small organic farmers have a hard time figuring out how to sell their produce to be resilient in a country where big agricultural companies are buying most of the agricultural land in Denmark.


Inspired by a traditional farming practice: selling produce where people congregate at transportation hubs, TOG_MAD solves this problem by helping farmers sell efficiently, easily and directly to their consumers.
The service lets local farmers sell their products by filling a market wagon with fresh seasonal products at their closest train station. Commuters will be able to buy vegetables, food and other products, in an easy and smooth way, using their commuting time to buy fresh food directly from local organic farms.


Check the process here