Tracking the Spread of Ideas

‘Tracking the Spread of Ideas’ is a poster based data visualisation showing the amount of commodity trade, as recorded by the UN, of electronic communication equipment throughout the globe.

The aim is to, firstly, show how fluctuations in trade between new and old technologies influence one another and secondly, understand historically which technologies have given rise to new technologies; new ideas.

The project goal was to answer and represent data truthfully, understand data visualisation as a design research tool and to draw correlations between two distinct axis of information.

UN COMTRADE data was scraped, formatted and analysed using Actionscript 3 to provide the visual representation of the data upon which a detailed design exploration into graphic communication was conducted to investigate and learn how to represent large volumes of information in a clean, intuitive and informative way.