Upcoming OPEN Lectures



Jacob Berg

Wednesday, 2nd Sep 2015

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Lessons and insights from the world of advertising — a perspective on its role in design

Jacob Berg is an award-winning conceptualiser and advertising professional who has worked for a wide variety of clients on four continents, most notably for The LEGO Group. Over the past decade, Jacob has been deeply involved in the conceptual and creative development of some of LEGO’s most successful product launches and marketing campaigns; these campaigns and products have won numerous advertising and toy awards the world over. However, it has not all been smooth sailing.

In this open lecture, Jacob will address some of the many challenges that inevitably arise when you sell creative ideas to clients with business minds—even if that client is renowned for having a creative culture.
During this presentation, which will be seasoned with anecdotes and insights from some of advertising’s biggest gurus, Jacob will explore how useful advertising is for creating a design of and for the mind. He will address five important lessons designers can learn from advertising, and how you can best overcome the common pitfalls that appear during any creative process.

Jacob Berg is an independent creative consultant. He is based in Copenhagen and has a portfolio of large international clients. He recently participated in the Cannes Creative Leadership Programme with the Berlin School of Creative Leadership. He lives in Frederiksberg with his two sons.

When: Weds, Sept 2nd – 5-6pm

Where:
CIID
Toldbodgade 37b
Copenhagen, 1253

Sign-up: https://www.eventbrite.com/e/open-lecture-jacob-berg-tickets-18287559583

Marquise Stillwell

Tuesday, 1st Sep 2015

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Building the Lowline

Marquise is the Founder and Principal of Openbox. As a business designer and developer for more than two decades, he grounds the Openbox vision in strategic planning from the fields of investing, product development, and technology.

His lecture will talk about how to engage community in envisioning a very special landmark.

Just below one of the most bustling streets on New York City’s Lower East Side sits an underground trolley terminal, unused since 1948. The one-acre site, which still exhibits semblances of its original architectural charm, has been identified by a team of civic-minded individuals as a future public park called the Lowline. Equipped with an innovative solar technology, designer James Ramsey of Raad Studio and his Lowline co-founder Dan Barasch, have envisioned the first solar-powered subterranean park, slated to launch in 2018.

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Openbox partnered with the Lowline to generate community awareness and engagement for the initiative at the local level, to supplement the project’s existing political and international support. The Lowline worked with Openbox to launch a Young Designers Program based on principles of participatory community design.

The program engaged local 5th-grade students to imagine future uses for the Lowline, with an Openbox-designed workshop that explored themes of history, design, technology, education, and the arts through curriculum, conversation, and constructive exercises. Additionally, students were interviewed and asked to survey their parents and neighbors using a Reflect-Share-Learn methodology to encourage deeper understanding of the opportunity at hand.

When: Tues, Sept 1st – 5-6pm

Where:
CIID
Toldbodgade 37b
Copenhagen, 1253

Sign up here: https://www.eventbrite.com/e/building-the-lowline-marquise-stillwell-tickets-18391998964

Past OPEN Lectures



Q&A with Alan and Sue Cooper

Monday, 17th Aug 2015

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Alan Cooper co-founded Cooper in 1992. He is widely known for his role in humanising technology through his groundbreaking work in software design.

He is the author of the books About Face: The Essentials of Interaction Design (editions 1-4) and The Inmates Are Running the Asylum: Why High-Tech Products Drive Us Crazy and How to Restore the Sanity.

Widely recognised as the “Father of Visual Basic,” Alan also created the goal-directed design methodology and invented personas as practical interaction design tools to create high-tech products that delight user’s sensibilities.

As Co-founder of Cooper, Sue leads a company which creates leaders and transforms business through design. While Alan pioneered user experience practices, Sue Cooper crafted a company that delivers meaningful experiences to organizations and people. In her current role as Co-Chairman, she continues to guide the future of Cooper and focuses on fostering a culture that supports and empowers creative business leaders.

“The future,” Alan reminds us, “is right in front of us, unobscured by anything other than our inability to recognise it.”

When: Monday, August 17th – 5-6pm

Where:
CIID
Toldbodgade 37b
Copenhagen, 1253

Sign-up: http://www.eventbrite.com/e/qa-with-alan-and-sue-cooper-tickets-18118739638

Katrine Rau

Tuesday, 11th Aug 2015

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Co-creating the Industrial Internet

The Industrial Internet is the Internet of BIG Things: windmills, oil-rigs, medical equipment, jet engines…These machines are starting to “talk.” As designers, it’s our job to help others understand what they’re saying. If we do our job right, we have an unprecedented, global opportunity to improve healthcare, increase transportation and energy efficiency, and eliminate waste across every major industry.

At GE, this opportunity is too complex for any one person or group to address. That’s why they are taking a very hands-on and collaborative approach to designing the Industrial Internet. Co-creation is a big part of how GE work.

In this talk, Katrine will explore the challenges inherent in designing for the Industrial Internet, and ways that GE use co-creation processes to pioneer design in this new frontier.

What is the Industrial Internet?
What unique challenges does GE face in designing in this space?
How are GE using co-creation with their customers?
How can designers have more influence in strategy for new products?

It’s one thing to incorporate service design methods into one-off projects; it’s a whole other thing to make service design an integral way of working within a massive corporation. At GE, they are doing just that – using service design to change the energy business from the inside out. Embracing service design as a way to increase collaboration and innovation.

……….

Katrine Rau is a Senior UX Researcher at GE. She is passionate about seeing companies change from within and believes that taking a user-centric approach towards product and service creation can transform organisations.

This event is co-hosted by CIID and Service Design Network Denmark.

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When: Tuesday, August 11th – 5-6pm

Where:
CIID
Toldbodgade 37b
Copenhagen, 1253

Sign-up:
www.eventbrite.com/e/open-lecture-katrine-rau-tickets-17775994478

Yasaman Sheri

Monday, 10th Aug 2015

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Future Senses
With the ever increasing pace of technological advancements in computer vision and biotechnology, our concept of materials, tools and processes are shifting and widening to accommodate for new kinds of sensory experiences. While it might be easy to use such tools to carry on with old paradigms, it becomes an important time for designers to cultivate a curious and critical mind in order to continue redefining desirable futures.

When we alter our senses of seeing, hearing, tasting, smelling and touch, what kinds of objects and environments will we optimize for? What will it be like to redesign the sense of taste, smell or touch? Yasaman will explore in her talk methods and examples on probing with new technologies and what it might be like to design for a sensory future.

Bio
Yasaman Sheri is a Designer interested in how humans interact with objects and environments that surround them. She works with new technologies to explore possible and becoming futures. With a background in industrial design, her focus lies around materials ,objects, how they are created and the way we interact with them. She has lead design programs such as the Graduate Studies Program at NASA Ames Research Center, while working with Autodesk, Google and IDEO. She is currently designing Holographic Interfaces for Microsoft Hololens and Windows Holographic in Redmond, WA.

When: Monday, August 10th – 5-6pm


Sign-up: 
https://www.eventbrite.com/e/open-lecture-yasaman-sheri-tickets-18048726226

Where:
CIID
Toldbodgade 37b
Copenhagen, 1253